The popular travel channel expands luxury lifestyle network with three new channels dedicated to adventure, hospitality and design
Full-Time Travel announces the launch of Full-Time Media, a multifaceted content studio that welcomes additional lifestyle channels: Full-Time Explore, Full-Time Hotels and Full-Time Design. The company announces that they will be changing our business name on Facebook from Visuals of Life to also be Full-Time Explore. Full-Time Media’s social-first formula melds high-impact visuals with lifestyle journalism.
“Content is currency,” said Matt Carroll, Co-Founder & Partner. “Today’s consumer wants to be part of the conversation and they prefer storytelling with a real point of view and helpful reader service.” Co-Founder Nick Van Sicklen adds, “We sit at the intersection of professional editorial and social conversation—exactly where our audience is”
Full-Time, which launched in 2018, now reaches more than 1MM followers across Instagram and Facebook and over 250MM followers across its creator network. Full-Time Travel also communicates two times a week with more than 75K email subscribers. This month, the company unveiled a dynamic user-friendly website to display its owned and custom content. Full-Time Travel pinpoints destinations worth wanderlusting over with new hotels, art exhibits and buzzy openings. Most recently, editors highlighted Flims, Switzerland; Uruguayan wine country and Tasmania as three spots worth visiting.
New channels will follow suit with Full-Time Style, expected to launch later this Spring.
Carroll and Van Sicklen, who held various roles at American Express Publishing, Modern Luxury, Robb Report, Travel + Leisure, Food & Wine and Wallpaper*, have aligned an elite team of publishing and media veterans under their leadership, including Co-Founder and Chief Content Officer, Gabrielle Blitz Rosen, who previously oversaw social development at Travel + Leisure and served as Chief Digital Officer of Beautiful Destinations before launching her own business, Townhouse Digital; and Randy Pease, Managing Director, who previously led ad operations, account management and creative services at Time Inc. Co-Founder and Chief Content Officer Blitz Rosen adds, “Ever-changing media habits demand a dynamic and immensely innovative presence. Full-Time Travel is focused on pairing beautiful content with quality travel intel and serving it on the platforms you frequent most.”
The following channels are under the Full-Time Media umbrella:
@Full-Time Travel: Bringing inspiration and clarity to a new generation of travelers
@Full-Time Hotels: Highlighting the best hotels and properties around the globe
@Full-Time Design: Sharing inspiration, trends and ingenuity with the design-obsessed
@Full-Time Explore: Exploring the world with unique travel experiences and adventure
About Full-Time Media
Full-Time Media sits at the intersection of social media and expert editorial to bring a new voice to travel, style, design and adventure storytelling that's equal parts inspiration and insider expertise. This multi-platform media brand inspires and guides affluent consumers within their passions.
About North & Warren
North & Warren, based in New York City, is a global sales and media business working in partnership with leading brands, data platforms, and content innovators. From The Venetian Resort Las Vegas to Aruba Tourism, they work with more than 30 of the best advertising partners in travel.